L Collection, an already popular and thriving lingerie and swimwear specialist in Berkhamsted, came to us for a little design help to take their business to the next level.

What did we do?

The existing shop sign certainly didn’t do the business justice, to be honest we all agreed that it could do with a little ‘TLC’. That’s where we came up with the idea that the original name ‘L Collections’ could be enhanced a little to become ‘The L Collection’ – abbreviated to ‘TLC’. This not only emphasised their company ethos for personal fitting but gives them a new brand identity that they can use on stationery, bags and merchandise and that they can roll out across their social media.

www.l-collections.co.uk